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No Regret Crop Marketing: 3 Mindsets to Reduce the Emotion of Regret
In this blog post, guest author Cullen Wilson discusses how to fight the always present emotion of regret when making grain marketing decisions. He focuses on how you can apply the work of Nobel Prize winner Daniel Kahneman to help you overcome the impact of regret.
Read More »Grain Marketing Through the Noise
In this blog post, we share some feedback from our customers. With a focus on how they are using software to cut through the grain marketing noise to make decisions that work for their farm and bottom line.
Read More »Marketing Your Grain in the Top Third is a Poor Goal
In this blog post, we discuss our opinion that marketing your grain in the top third of the market is a poor goal. You're likely thinking, "that doesn't make any sense!". We think you should select goals that allow you to make proactive, not reactive, grain marketing decisions.
Read More »It's True, The Market Doesn't Care About Your Farm's Breakeven
In this blog post, I discuss how "the market" doesn't care about your farm's breakeven. I dig into why you should ignore that statement when making management decisions on your farm.
Read More »Webinar Replay: The 5% Rule w/ Kristjan Hebert
In this blog post, we provide a replay of webinar we hosted with Kristjan Hebert on "The 5% Rule". In farming, small improvements to yield, price, and expenses can easily lead to 100%+ increases in your farm's profitability.
Read More »Find Your Grain Marketing "Strike Zone"
In this blog post, we talk about how MLB Hall of Fame player Ted Williams' hitting framework can be applied to your grain marketing. While grain marketing definitely has more variables involved than hitting, this is simple mental model that you can apply to your farm this year.
Read More »A Simple Formula for Higher Farm Profits: The 5% Rule
Small changes can lead to large increases in farm profitability. Farms should focus on making incremental improvements to yield and price while reducing overhead expenses. This ROI-focused approach is a key step in building a successful business, farm businesses included.
Read More »The Week of Greeks Podcast Series
In this blog post, we share with you a recent podcast series we released where we discuss option pricing and "the Greeks". We also talked a lot about how the Greeks can be more broadly applied to you farm management decisions.
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